

Small Business Management
The "BUS401: Small Business Management" is one of the course books at The Tony Fernandes school of Business, The University of Cambodia. The lessons from the book cover all necessary knowledge and skills for the start-up or business management such as 4Ps of marketing mix, business financing, business registration, accounting and finance, how to start-up, buy existing business or franchise, and so on. Figure 1 : BUS401's Course Book Even if the book is in Western context, th